Month / January 2025
-
![]()
Stop Saying ‘Click Here’: Why It’s Time to Retire This Outdated CTA
Read Time: 2 minutesThe Death of ‘Click Here’ and the Rise of Smart CTAs Once upon a time, internet users needed guidance. The web was new, and telling someone to “Click Here” was a necessary signpost. But times have changed. Today’s users—whether Gen Z digital natives or tech-savvy Boomers—instinctively recognize hyperlinks, buttons, and CTAs (Calls to Action) without…
-
![]()
The Bridge Generation: The Unsung Heroes Between Success Stories
Read Time: 2 minutesHistory often remembers the generations that make the biggest impact—those who innovate, revolutionize, and redefine industries or societies. But what about the generations in between? The ones who don’t make headlines yet play a crucial role in setting up the next wave of success? These are the bridge generations, and their influence is often underestimated.…
